Kia is known in the greater Eugene, OR area and beyond for making high-quality, stylish, and affordable new cars, but did you know that it also has quite the performance record on the race track?  It's true, and the South Korean automaker just achieved its first win of the the 2013 racing season at the Detroit Belle Isle Grand Prix by taking home first place at the sixth round of the 2013 Pirelli World Challenge (PWC).  By snagging this title, the brand is in second place in the Driver Championship.

Are you looking for an affordable and family friendly minivan to buy or lease in the Eugene, OR area in the next few months?  If so, then we'd like to introduce you to the all-new 2014 Kia Sedona.  This stylish minivan took a small hiatus from our new lineup for the 2013 model year, but it looks like it will be back and better than ever sometime this year.

We don't know exactly when it will arrive on our lot, but we do know that it is outfitted with a new grille and premium accents that will make…

We've spent a lot of time here on the Kiefer Kia blog discussing the 2013 Kia Optima, but today we'd like to take a second to introduce you to its even more eco-friendly sibling: the redesigned 2013 Kia Optima Hybrid.

We have an exceptionally stellar lineup of new vehicles here at Kiefer Kia this year, but that doesn't mean the Korean automaker has stopped improving its current models or adding something new to its roster.  Today we're happy to announce that the latter is the case, because the brand is working on a new four-door coupe: a concept called the Kia CUB.

It can be difficult to choose your first vehicle.  Whether you're fresh out of college or moving to a location without public transportation, you often need a car at a point in your life when money is a little tight.  Don't worry, though, because Car Buzz puts out a to '5 Affordable First Cars List' every year to help you decide which budget-friendly vehicle is the right choice for you.

Once again, the 2013 Kia Sportage proves that it has what it takes to keep drivers very, very happy.  The CUV has just been named a "Best Bet" by The Car Book 2013, an honor that joins a growing collection of accolades for the sporty vehicle.

Here at Kiefer Kia, we're very proud that Kia is taking major steps to become an even more environmentally conscious brand.  We know that even small changes can help, such as upgrading the lights in our showroom to more efficient ones here at 1810 W. 7th St Eugene, OR 97402, and we're happy to share with our customers that Kia Motors South Africa has made an even greater commitment to sustainability and is opening its first solar-powered dealership this month.

We know that for many, the best parts of the Super Bowl are the ads and the food.  While we love wings and cheesy nachos, we really love seeing what our favorite auto manufacturers come up with for creative commercials during the big game.  We think Kia nailed the perfect combination of relatable and cute with this year's spot for the 2013 Kia Sorento.

If you're like us here at Kiefer Kia, directions can get a little jumbled in your head sometimes. So what are automakers like Kia doing to help make navigation for its customers, particularly those in the Springfield OR, Corvallis or Albany OR areas. The South Korean brand is going to implement Google Maps and Google Places in some of its new Kia models. So come on down to our conveniently located 1810 W. 7th...