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Kiefer Kia

1810 W 7th Ave
Eugene, OR 97402

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Kia has Designs for the Future

Here at our Eugene, OR dealership, our new Kia cars generate plenty of excitement in terms of both design and performance. There's more to be excited about when it comes to the Kia brand, as the President and Chief Design Officer, Peter Schreyer, explains. Press play and listen to what he has to say, and take a look at what you can expect in the future, near and far.

From newly announced concept cars…

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The 2015 Kia Optima is Just Right for Julius Caesar

NBA star Blake Griffin is at it again, this time putting the 2015 Kia Optima to good use as he tries to rewrite history in his latest movie scene. Why cruise into battle in an outdated chariot when he can be victories in battle with the help of the Optima? With its aggressive styling and spacious interior, this sedan is exactly what Caesar needed. Take a look.

Are you ready to see if the Optima...

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This Off-Road-Ready Kia Concept is Perfect for Eugene, OR


As drivers in Eugene, Oregon, we're always looking for the best new ride. One that's stylish, capable, fun, ready to handle whatever we'll throw at it, and affordable.

We think that, with the new concept car from Kia, unveiled at the 2015 Chicago Auto Show, we've found just that. A 220-horsepower gas/electric hybrid engine sends power to a dynamic all-wheel-drive system that gives this hot hatchback a serious advantage over…

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Prepare for Take-Off with the 2015 Kia Optima


NBA player Blake Griffin knows a thing or two about power. After all, he is a star power forward for the Los Angeles Clippers. That's why we here at Kiefer Kia think he's the perfect spokesperson for the sleek, sporty, and ultra-powerful 2015 Kia Optima.

Now, we included an ad from Kia for the Optima featuring Blake a few months back in previous blog post, but this time, Blake isn't horsing around…

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Keep the Family Warm and Happy in the Kia Sorento


The weather is starting to get a little frightful outside. Instead of wrapping yourself in a warm blanket, you have obligations outside the house to get to, not to mention a bunch of holiday gatherings with friends and family. So pack on the layers and get in to the Kia Sorento for a little warmth and holiday cheer.

In the front seats, you get ventilation and heat to keep you comfortable through all the seasons…

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All-New 2016 Kia Sorento Impresses the Crowd in Paris

Well, the 2014 Paris Motor Show has come and gone, but there's one model that still has the automotive world abuzz. After months of anticipation, the all-new 2016 Kia Sorento  was revealed to rave reviews in Paris. Unfortunately, the term "all-new" simply doesn't do the 2016 Sorento justice, but you don't have to take our word for it. Watch the clip below from AutoTrader.com to get your first peek at the…

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Kia Develops New Concept Model with Diesel Hybrid Powertrain

Kia has been experimenting with some exciting new technology lately. As we saw earlier this year at the Geneva Motor Show, the automaker developed a diesel hybrid powertrain. Now it is bringing a new concept model to life just in time for the upcoming Paris Motor Show.

It is called the Kia Optima T-Hybrid, and with its 1.7-liter diesel paired with a lead-carbon battery and electric motor, it is predicted its fuel economy and…

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Reasons to Drive: the Kia Forte5

The compact car segment is really blowing up recently and our favorite Japanese automaker is right there at the forefront with some incredible models for you to choose from. Take, for example, the new 2015 Kia Forte5; small but sporty, the Forte5 offers a monstrous 201 horsepower engine that can kick it to 60mph in about 7 seconds! But it's not just speed, as the spacious interior offers 23 cubic feet of cargo room…

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How to Bust a Move like a Kia Hamster

If you've ever wanted to learn how to dance like one of the Kia Hamsters, now is your time to shine. You see, yesterday the automaker released their official commercial for the upcoming MTV Video Music Awards, which airs on Sunday 8/24. And, in addition to featuring the cool 2015 Kia Soul EV, the ad also features the automaker's legendary hamsters and some impressive moves.

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Lighten up in the Kia Soul

We here at our Eugene, OR dealership have already showed you what the exterior lighting found on the new 2014 Kia Soul can do, so this time around, we're hopping inside. Check out the amazing mood lighting feature before swinging on by to take the new Soul out for a test drive.

We don't necessarily have an impromptu dance party in mind when it comes to mood lighting, but the idea is that…

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